As of and for the three months ended March 31, 2021. *Refer to the earnings release for a reconciliation of this non-GAAP measure.
Heartland Financial USA, Inc.
is now HTLF
Introducing HTLF. Our new brand reinforces the Strength, Insight and Growth we bring to our employees, customers, communities and investors. HTLF honors Heartland’s rich history and reflects the company’s geographic diversity and continued growth.
HTLF’s unique model powers its banks with technology, efficiency and strength. Decision making is local and focused on customers and relationships. This is community banking with the scale to compete at any level.
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